Vanessa Munns

Social Media Editor, Knowledge at Future

September 2022-Present 

• Managed and maintained all social media pages including Facebook, Instagram, Twitter, TikTok, Reddit, and Flipboard

• Curate four unique social media strategies for Space.com, LiveScience, PetsRadar, and Fit and Well online brands

• Facilitated communication with a collective audience of over 5 million members across 4 brand platforms     

• Created video and photo branded content through Canva in alignment with new brand engagement strategy

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Social Media Strategist at Brave Thinking Institute

September 2021-September 2022

• Managed and maintained all social media pages including Facebook, Instagram, Twitter, LinkedIn, Pinterest, TikTok, and various Facebook groups

• Grew Instagram platform over 5,000 followers in one year through implementing a human-based strategy with a focus on lead magnet opt ins

• Facilitated a detailed social media and content audit through InfusionSoft and Hootsuite, highlighting a growth of at least 2% engagement across 7 out of 10 managed social media accounts         

• Created a full scale Social Media Playbook and solidified brand voice and company avatars

• Managed and moderated three full scale 5-Day Facebook challenges including planning, creation, and moderation

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Press and Public Affairs Officer at the British Consulate General in Atlanta

September 2019-Present 

• Managed and maintained all social media pages for consulate including Twitter, Instagram, and LinkedIn

• Implemented monthly social media calendars and coordinated with external offices to create engaging content

• Facilitated a detailed social media audit, providing recommendations, and executing recommendations           

• Assisted in planning and implanting high level events within the consulate and with external partners

• Briefly took over the position of Executive Officer to the Consul General during an interim absence

 

Marketing Specialist at Sourced. 

March 2019-September 2019

• Conceptualized new content strategies for marketing campaigns and social media calendars

• Increased company’s social media performance by facilitating a detailed social media audit, providing recommendations, and executing recommendations 

• Managed social media copywriting for 5 clients in construction, accounting, and law

• Conducted full social media audit for 11 marketing clients to measure engagement and performance  

• Spearheaded marketing campaign to drive additional website hits

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Public Relations and Social Media Intern at Focus Brands

May 2018-July 2018

• Pitched the media and drafted press releases for grand openings across Moe’s, McAlister’s, Schlotzsky’s, Carvel, and Cinnabon

• Drove new location marketing strategy for Moe’s brand using buy-back coupons to generate repeat business after opening day drop-off

• Completed a large-scale brand update for over 400+ McAlister’s Facebook pages

• Ensured brand guidelines were upheld and regular posting was maintained by implementing weekly audits of 40+ Moe’s Facebook pages

• Drive revenue through engaging social media content for “limited time offers” and national recognition days

• Created social media concepts through weekly ideation, including designing marketing campaign for new children’s program

• Researched new vendors and managed vendor communications for innovative Schlotzsky’s brand awareness campaign

 

Sourced. Office Assistant

​May 2017 - present

• Responsible for drafting internal team communications on behalf the owner

• Organized team meetings and prepared necessary materials and documents

• Provided sales support by managing communications with prospects and clients

• Assisted bi-weekly payroll coordination by gathering documents and delivering to vendor

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Supervisor​, Barnes and Noble College at

Furman University

August 2016 - July 2018

• Only student ever promoted to a supervisor

• Managed relationship with publishing firms regarding book rentals and returns

• Provided management assistance as needed for café and café merchandise

• Responsible for keeping merchandise stocked

• Ensured a great experience and overall happiness of the customer

• Continued to perform all Bookseller duties:

Part Time Bookseller

• Greeting and assisting customers

• Organizing and maintaining sales floor

• Manage point of sale system when assisting customers

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Various Volunteer Positions-- see below